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Get promotion insights

GET
/api/v3/promotions/insights
curl --request GET \
--url 'https://api.tryletterhead.com/api/v3/promotions/insights?api=true' \
--header 'Authorization: Bearer <token>'

Aggregated insights for the Promotions tab: the top 5 promotions by click-through rate (CTR; only promotions with at least 100 impressions are eligible), the top 5 by raw click count, the top 5 (promotion, letter) pairs by clicks, and a paginated “all promotions” table ranked by clicks (not chronological, unlike the list endpoint). revenue/revenuePerMille are always 0 unless the company’s self-serve promotions marketplace is enabled.

v3 endpoints expect a company API key.

api
required
boolean

When set to true, the endpoint accepts authorization with your API Key.

page
integer

1-indexed page number for the all table. Defaults to 1.

records
integer

Records per page for the all table (max 100). Defaults to 10.

200 OK

Media type application/json
object
items
object
topByCtr
Array<object>
object
collateralUid
string
title
string
promoter
string
channels
Array<string>
zone
string
impressions
integer
clicks
integer
ctr
number
revenue
number
revenuePerMille
number
firstPublishedAt
string
status
integer
topByClicks
Array<object>
object
collateralUid
string
title
string
promoter
string
channels
Array<string>
zone
string
impressions
integer
clicks
integer
ctr
number
revenue
number
revenuePerMille
number
firstPublishedAt
string
status
integer
topByLetterPromo
Array<object>
object
collateralUid
string
promoTitle
string
letterUid
string
letterTitle
string
letterBrand
string
letterChannel
string
clicks
integer
all
object
items
Array<object>
object
collateralUid
string
title
string
promoter
string
channels
Array<string>
zone
string
impressions
integer
clicks
integer
ctr
number
revenue
number
revenuePerMille
number
firstPublishedAt
string
status
integer
total
integer
message
string
total
integer
Example
{
"items": {
"topByCtr": [
{
"collateralUid": "b2c3d4e5f6",
"title": "Summer Sale 2026",
"promoter": "Example Brand",
"channels": [
"News Daily"
],
"zone": "A",
"impressions": 1240,
"clicks": 38,
"ctr": 3.06,
"revenue": 0,
"revenuePerMille": 0,
"firstPublishedAt": "2026-06-04 17:30:00",
"status": 5
}
],
"topByClicks": [
{
"collateralUid": "b2c3d4e5f6",
"title": "Summer Sale 2026",
"promoter": "Example Brand",
"channels": [
"News Daily"
],
"zone": "A",
"impressions": 1240,
"clicks": 38,
"ctr": 3.06,
"revenue": 0,
"revenuePerMille": 0,
"firstPublishedAt": "2026-06-04 17:30:00",
"status": 5
}
],
"topByLetterPromo": [
{
"collateralUid": "b2c3d4e5f6",
"promoTitle": "Summer Sale 2026",
"letterUid": "a1b2c3d4e5",
"letterTitle": "Daily Edition — July 1",
"letterBrand": "example-brand",
"letterChannel": "news-daily",
"clicks": 38
}
],
"all": {
"items": [
{
"collateralUid": "b2c3d4e5f6",
"title": "Summer Sale 2026",
"promoter": "Example Brand",
"channels": [
"News Daily"
],
"zone": "A",
"impressions": 1240,
"clicks": 38,
"ctr": 3.06,
"revenue": 0,
"revenuePerMille": 0,
"firstPublishedAt": "2026-06-04 17:30:00",
"status": 5
}
],
"total": 1
}
},
"message": "Insights fetched successfully",
"total": 1
}

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