How do I create a Welcome Letter?

Letterhead allows you to create Welcome Letters, which welcome new subscribers, help subscribers to understand the processes, provide details about special offers, and so on.


Click Authoring in the Letterhead app to configure and manage welcome letters. The Welcome letters tab shows the list of existing welcome letters in the application.

Creating a new Welcome Letter

Execute the following steps to create a new Welcome Letter:

  • Click Write in the Newsletters / Editions page. 

  • Select What type of email are you making as Welcome Letter.

  • Click Weekly Template or Blank to create this welcome letter from an existing template or from scratch respectively. 
  • In the Setup your email page, provide the following:

  • In Subject, enter the email subject for your letter.
  • In Preview text, enter a message that will appear as a preview of the email. 
  • Click Next write to open the Write page. 

  • Enter the text you require for the Welcome Letter.
  • Select a text to view the following toolbar.

You can set a style for the text, set the text to Bold, Italics, or Underline, set a font, color, bulleted list, or numbering for the text, and set the alignment. Additionally, you can insert hyperlinks in the content.

  • Use the following toolbar to add sections or columns to the welcome letter.

Note - Hover to a section, and click to remove the section, or click to edit the section color settings. 

  • Click Preview, and then select Preview and activate to view the welcome letter and publish it.

  • In the Preview and activate page, click the following:

  • Click Save and continue editing to continue to edit the content.
  • Click Preview to view a preview of your content.

  • In the Review your work page, you can review the content created.
  • Click Send a test email to send the welcome letter to your email for a review before publishing it to subscribers; enter the email address and click Send email to send the welcome letter.

  • Click Activate to publish the letter.
    Note - Click Continue editing if you wish to edit the welcome letter.

  • The following page appears after you have published the Welcome Letter.

    IF YOU NEED TO EDIT: Click Deactivate and edit to deactivate the letter and continue editing the content.

    NOTE: If you have multiple Welcome Letters activated they will all send to the new subscriber at the same time upon confirmation of email.